7 Tips for Creating Messages for Media
January 19th, 2010 by Shari
from David E. Henderson’s Making News in the Digital Era:
“The practice of influential communications with the media comes from realistic knowledge of what makes appealing news, what is and is not a story identifying the best news outlet to reach your audiences, finding a reporter to develop a story with which you will be pleased. The goal is to reach and engage audiences.” — David...
6 Tips for CEO Bloggers
January 19th, 2010 by Shari
from David E. Henderson’s Making News in the Digital Era:
One of David’s key messages is that the Old Style of marketing is “the antithesis of communication in today’s interactive Web 2.0 world, and it is not what audiences and media need.” Blogs are an online tactic to offer a Web platform for sharing ideas. They should attract and engage visitors “hopefully converting them to...Shari Weiss @sharisax
Becoming involved in the Social Media community is the most exciting life change in memory.
Discovering how each and every one of us has an opportunity to MAKE A NAME FOR OURSELVES and share our knowledge and insights with interested readers is tremendously empowering.
Check out my blog SHARISAX IS OUT THERE
