5 Steps to Engage Your Community

May 8th, 2010 by Shari 
From Trust Agents by Chris Brogan and Julien Smith How do you build community from a loosely joined group of people? You need to reach into the community and learn; here’s how: 1. Listening comes first: Pay attention to where all your publics are interacting. 2. Measure the conversations: Monitor the sentiment as well as numbers. 3. Take small steps: Begin with small memorable exchanges. 4....