4 SEO Tips for Writing Great Website Page Titles

February 14th, 2010 by Shari 
from Inbound Marketing: Getting Found Using Google, Social Media, and Blogs by Brian Halligan & Dharmesh Shah The best way to influence Google with your online page is with a carefully created headline. The Page Title is what shows up at the to of the browser window — and is what Google spiders see first. [Use this information for blog article headlines as well.] Tips for Titles 1. Make...

4 Ways that Small Companies Trump Big Firms on Google

February 11th, 2010 by Shari 
from Tom Funk’s Web 2.0 and Beyond The Web levels the playing field for business — where size no longer matters. In fact, the flexibility of a smaller organization makes it easier to get found on Google through “link juice. ” Tom Funk lists four reasons why bigger companies have problems getting found on the Net. Don’t make these Big Company website mistakes 1. Websites...