6 Ways To Share Content Online

February 7th, 2010 by Shari 
from Inbound Marketing: Getting Found Using Google, Social Media, and Blogs by Brian Halligan & Dharmesh Shah Today’s marketing efforts online must be dynamic — static websites alone will no longer build a customer base. To achieve the best results, companies are creating relevant content and sharing it in ways that will spread. Here are the popular platforms for online content 1....

10 Ways to Get Involved with Social Media

January 28th, 2010 by Shari 
from Putting the Public Back in Public Relations by Brian Solis and Deirdre Breakenridge: With countless social media platforms and communities to choose from, many companies are so confused they do not know where to start. In their PR 2.0 book, Brian and Deirdre list ten ways to begin participating. How to jump onto the Social Media Bandwagon 1. Listen to what your customers and the customers of...