7 Reminders For Effective Message Strategy
February 8th, 2010 by Shari
from David Henderson’s Making News in the Digital Era:
Generating media attention in today’s new world order still holds to some of the tried and true communication strategies that have worked for years. These suggestions may seem old-fashioned, but they remain as effective as ever.
What to do to reach your audience
1. Take responsibility as a leader, manager or communicator for being...
10 Principles for Ethical Marketing Practices
January 31st, 2010 by Shari
from Putting the Public Back in PR by Brian Solis and Dierdre Breakenridge:
In their chapter on the New Rules for breaking company news, PPBPR authors suggest that PR people learn how to communicate effectively with a whole new set of media, i.e., the army of bloggers publishing content on every subject imaginable. A start in the right direction is understanding and subscribing to the 10 principles...Shari Weiss @sharisax
Becoming involved in the Social Media community is the most exciting life change in memory.
Discovering how each and every one of us has an opportunity to MAKE A NAME FOR OURSELVES and share our knowledge and insights with interested readers is tremendously empowering.
Check out my blog SHARISAX IS OUT THERE
